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Public Relations Articles A Great Way to Do PR Author: Robert A. Kelly As a business, non-profit or association manager trying to get a bang for your PR buck, you could pretty much concentrate on simple print and broadcast mentions or, for that matter, the whole basket of tactical public relations weaponry including old
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Are You the Culprit? Author: Robert A. Kelly Are you a manager who pretty much ignores your organizations important outside audiences? If thats you, do you realize how difficult youre making it to achieve the important behavior changes you really need and want? I mean changes that lead directly
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Leveraging your Reputation - Making PR Work for You Author: Barry Forward We rely on all kinds of tools and advice to help our businesses grow, from accounting and legal advice to graphic design and sales seminars. But what are we doing for the important job of building our businesss reputation in the community? Public
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Public Relations Strategies: Announcing News on a Press Tour Author: Richard Cunningham Gaining news coverage on a successful press tour requires planning, preparation, and follow up. Under the right circumstances, physically traveling to the media on a press tour is a great way to contact multiple media outlets. Press tours work
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A PR Surprise for Managers Author: Robert A. Kelly For those business, non-profit and association managers committed to PR tactics like radio and newspaper plugs, it can come as a surprise to discover where public relations value REALLY lies. Truth is, your PR budget can deliver results far beyond
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A Simple Formula for Success Author: Robert A. Kelly Leaders in the business world need public relations big time, and they show it every day. How? By staying in touch with their most important external audiences and by carefully monitoring their perceptions about the company, audience member feelings
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Are You a PR Chowderhead? Author: Robert A. Kelly Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 850 including guidelines and resource box. Robert A. Kelly 2003. Are
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The Truth About Public Relations Author: Robert A. Kelly The truth is, you CAN attract the support of those external audiences whose behaviors have the most effect on your enterprise. But you must do it by first achieving the positive changes you need in their perceptions and, thus, behaviors. Youll get
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Can Small PR Firms Deliver Huge Results? Author: Robert A. Kelly Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1040 including guidelines and resource box. Robert A. Kelly 2003. Can
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PR: The Wildcard Marketing Strategy Author: Dali Singh What is the true purpose of public relations and how can it really help impact the growth of your small business? In order for the media to succeed, they need information that is both useful and entertaining for their readers. This is where you, the
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Anxious About Your Public Relations? Author: Robert A. Kelly Shooting from the hip always creates anxiety. Especially when managers order a communications tactic here, another there, but fail to base them on a realistic public relations goal and strategy. One that could increase the chances theyll get the
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A PR Question For Chinese Managers Author: Robert A. Kelly As the practice of public relations in China continues to mature, it seems appropriate to ask whether Chinese business managers tutored as they have been by European, North American and other PR specialists continue to apply major public relations
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Sound Like Your Situation? Author: Robert A. Kelly What a shame! Potentially productive public relations people resting on their oars in a large organization. Just kind of tinkering with tactics and leaving target audience perceptions (and behaviors) to pretty much do their own thing. Big pain on the
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Featured ArticleHow To Go Through Divorce Unscathed Author: Frederic Madore Divorce can be hard. Perhaps, no one knows that better than the two parties involved in the legal coil of separation. Though a divorce is a mutual decision, it is not impossible that one or both parties suffer from remorse, guilt and disappointment over
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Optimizing Google Adsense For Better Performance and More Money! Author: Martin Lemieux So you want to make money with Google Adsense? I dont blame you, who doesnt want residual income! This article will show you how to better optimize Google Adsense to make more money from your web site(s)... Before we get into it, learn more about
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A Guide to Finding Credit Cards Online Author: Morgan Hamilton Many people are out there today that want to get a credit card. This can be for several different reasons. Some people need a credit card to catch up on bills. Other people need a credit card so they dont have to carry a lot of cash on them. Some
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Buying your First Home Author: Nathan Dawson Buying your first home can be exciting but there is a lot to know. Buying a home will depend on real estate laws and customs where you are located but there are basic steps that every first homebuyer needs to accomplish. Step 1- Your Finances
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The Importance of Having a Lawyer Author: Paul Hood Many people are not familiar on how to deal with lawyers. Odds are, they are not sure what they are supposed to do or how much will be the cost. More than just problem solvers, a lawyer can help prevent problems from even coming into fruition. While
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